From Data to Decisions: Combining the Voice of the Customers with User Testing

In this exclusive webinar session, in collaboration with UNGUESS, learn about integrating consumer reviews with product development. It's mainly designed for professionals across industries who are passionate about the customer experience and curious to understand more about creating products that users will love.

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Unlock the secrets to product success!

Learn in 45 minutes three key takeaways to help you create better user experiences

The value of unsolicited versus solicited customer feedback

How brands can maintain an ongoing dialogue with customers to improve decision-making and product testing 

How to integrate tools for crowdsourcing and AI reviews analysis to effectively close the loop 

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Want to learn more about user testing and research?

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About the speakers

Lorenzo Fanetti

Head of Sales and Digital Quality Consultant, UNGUESS

Lorenzo has assisted more than 100 companies in improving their apps and websites using Crowdtesting technology, ensuring outstanding user experiences.

Lidia Palmi

Head of the Insights Lab, Wonderflow

Lidia has more than 18 years of experience in consumer insights, having held significant positions at Red Bull, Tetra Pak, and Kantar Worldpanel.

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Join other consumer-centric leaders who win with Wonderflow